*For confidentiality, the design shown only includes the first three pages and is shown with placeholder text.
I acted as the lead designer, taking content from the executive team and building out a new “Investor Letter” for a Bluerock product. This multi-page booklet would be updated periodically to serve as an update on the product for current investors. The goal of the design for this letter was to bring out more color and a “new day is here” feeling. I accomplished this with clean typography and bold images throughout. I navigated executive stakeholder feedback to produce a strong end-deliverable that investors will actually want to read.
